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Seafolly

Since 1975, Seafolly has been at the epicentre of Australian beach lifestyle and has quickly become one of the most recognised swimwear and beach lifestyle brands world-wide. Spanning the broad international market, Seafolly is currently stocked in major fashion department stores and swimwear boutiques around the world.

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Save $39.99
Tropica Drawstring Side One Piece Tropica Drawstring Side One Piece
Tropica Drawstring Side One PieceSeafolly
Sale price$159.96 Regular price$199.95
Jade
Save $21.99
Tropica Bustier Bandeau Tropica Bustier Bandeau
Tropica Bustier BandeauSeafolly
Sale price$87.96 Regular price$109.95
Jade
Save $21.99
Eden Slide Tri Eden Slide Tri
Eden Slide TriSeafolly
Sale price$87.96 Regular price$109.95
Azure
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Seychelles Underwire Bra Seychelles Underwire Bra
Seychelles Underwire BraSeafolly
Sale price$87.96 Regular price$109.95
Azure
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Sea Dive Drawstring Neck Bralette Sea Dive Drawstring Neck Bralette
Sea Dive Drawstring Neck BraletteSeafolly
Sale price$87.96 Regular price$109.95
Black
Wild Lime
Mandarin
Chilly Red
Knaki
Save $17.99
Tropica Hipster Pant Tropica Hipster Pant
Tropica Hipster PantSeafolly
Sale price$71.96 Regular price$89.95
Jade
Save $19.99
Seychelles Tie Side Rio Pant Seychelles Tie Side Rio Pant
Seychelles Tie Side Rio PantSeafolly
Sale price$79.96 Regular price$99.95
Azure
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Tropica Drawstring Tie Side Rio Pant Tropica Drawstring Tie Side Rio Pant
Tropica Drawstring Tie Side Rio PantSeafolly
Sale price$79.96 Regular price$99.95
Jade
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Eden Zip Front One Piece Eden Zip Front One Piece
Eden Zip Front One PieceSeafolly
Sale price$159.96 Regular price$199.95
Azure
Save $23.99
Beach Bound Ring Front Bandeau Beach Bound Ring Front Bandeau
Beach Bound Ring Front BandeauSeafolly
Sale price$95.96 Regular price$119.95
Black
Ecru
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Beach Bound Ring Front Tank Beach Bound Ring Front Tank
Beach Bound Ring Front TankSeafolly
Sale price$95.96 Regular price$119.95
Black
Ecru
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Beach Bound Scoop High Cut Rio Beach Bound Scoop High Cut Rio
Beach Bound Scoop High Cut RioSeafolly
Sale price$71.96 Regular price$89.95
Black
Ecru
Save $21.99
S.Collective Ruched Underwire Bra S.Collective Ruched Underwire Bra
S.Collective Ruched Underwire BraSeafolly
Sale price$87.96 Regular price$109.95
Azure
Black
Hot Pink
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Birds Of Paradise Reversible Hipster Birds Of Paradise Reversible Hipster
Birds Of Paradise Reversible HipsterSeafolly
Sale price$71.96 Regular price$89.95
Chilli Red
Dark Romance Reversible 1PcSeafolly
Sale price$69.95
Batik
Dark Romance Mini Frill BikiniSeafolly
Sale price$49.95
Romance
Dark Romance BikiniSeafolly
Sale price$49.95
Batik
Romance
Essentials Woven BoardieSeafolly
Sale price$39.95
Amethyst
Black
Birds Of A Feather PaddlesuitSeafolly
Sale price$59.95
BirdsFeath
Electric Sunset BikiniSeafolly
Sale price$69.95
Orchid
Electric Sunset Strappy BikiniSeafolly
Sale price$49.95
Sunset
Lulu Banded BraletteSeafolly
Sale price$139.95
Black
White
Save $21.99
Tropica Slide Tri Tropica Slide Tri
Tropica Slide TriSeafolly
Sale price$87.96 Regular price$109.95
Jade
Save $19.99
Tropica Ruched Side Retro Pant Tropica Ruched Side Retro Pant
Tropica Ruched Side Retro PantSeafolly
Sale price$79.96 Regular price$99.95
Jade
Azure

Now Australia’s largest swimwear brand, Seafolly has made a name for itself since the 70s for pioneering beautiful swimwear for every shape and size in bold prints, contrasting texture and flattering lines. If you’re looking to buy Seafolly swimwear and beachwear, you’ve come to the right place.

With delicately designed bikinis, functional one-pieces, beach cover-ups and kid’s swimwear, Seafolly offers versatile cuts and flattering designs for all kinds of bodies, so you can relax at the beach or in the water in comfort and style. Whether you love to make a statement on the sand or are looking for high-performance swimwear that can go the distance in the pool or the ocean, you’ll find it in our Seafolly range.

Swimwear that moves with you

No matter where you want to go or what you want to do, Natural Necessity has the swimwear for you to do it in. We specialise in high-quality swimwear brands that will take you from the pool lounge to the beach to the race meet and everywhere in between. Check out our one-pieces, mix and match tops and bottoms for a truly unique look or browse our boardshorts, rash vests and full wetsuits for when you need more coverage in the water. Looking for plus size options? We’re proud to offer a dedicated curvy section for swimwear in sizes 18 and up, in styles to flatter and support fuller figures.

It’s never been easier to buy Seafolly swimwear

Since we first opened the doors of our Gerringong surf shop in 1976, Natural Necessity has been the go-to destination for a huge range of surfwear, skate and street style brands. A lot has changed since then! We now have our very own dedicated online store so you can shop from the comfort of your own home. What hasn’t changed though, is our dedication to bringing you a huge selection of premium quality surf gear, swimwear, clothing and accessories for men, women and kids, and all at prices that won’t break the bank.

If you’re wanting to buy Seafolly swimwear pieces, it’s now easier than ever with our simple online store. Shipping is free for orders over $99, and our friendly online team is on call to assist you with any fit or styling help you may need. Get in touch with them today!

Shop Seafolly online today and start experiencing the benefits

As a proudly family-owned and operated Australian business, we’re happy to reward our online shoppers. To say thank you to our amazing customers, we’ve created the Natural Necessity Loyalty Club. Spend online or in-store today and start earning 1 point for every $1 you spend with us. Join now to start receiving rewards right away.